NUS BBA


Welcome to NUS BBA

At Asia's Global Business School, we seek students who demonstrate high EQ and a strong drive to pursue all-round excellence, in addition to having good communication and leadership skills.

We intend Singapore's NUS BBA to be the magnet in Asia for the most promising burgeoning leaders and managers with global aspirations; we are creating a communal hothouse for the best around the world to mingle, learn and grow together. While designing the ideal milieu for each Bizader's social, intellectual and leadership developments, we are also ensuring that Biz will be the consummate cosmopolitan collegiate talent commune for building lifelong relationships.

We wish to be associated with the community of individually most valuable alumni -- being the most cherished professionals universally and having the strongest ties back to Biz. We are therefore always trying to globally attract the most enriching professors, the most engaging administrators and the most enterprising students to collectively empower a select and intimate circle of future movers and shakers of economies, societies and academia.





Latest News

NUS BBA student tops Traders Trophy Competition (Singapore edition)

Congrats to NUS Business School undergraduates Alvin Lim and Erik Santosa who beat students from other local universities to clinch 1st and 2nd prizes respectively at the national finals of the Traders Trophy Competition 2011 that was held at SGX on 14 Oct.

Alvin will represent Singapore at the Global Finals of the Traders Trophy Worldwide Competition next March at Amsterdam, Netherlands.

Winners of Traders Trophy Competition (Singapore Edition)
From left: Chew Yichao (NUS Engineering student, 2nd runner-up),
Alvin Lim (NUS BBA student, Champion)
and Erik Santosa (NUS BBA student, 1st runner-up)

NUS Business School wins HSBC/McKinsey Case Competition, beating teams from around Asia

14 June 2011

An undergraduate team from NUS Business School in Singapore has beaten teams from 15 other universities and colleges from Hong Kong, China, India, South Korea, Taiwan and Thailand to win the HSBC/McKinsey Business Case Competition 2011, held in Hong Kong earlier this month.

Each of the four members of the NUS Business School team, called "Team Genesis Consulting", have secured four-week internships in addition to a cash prize of HK$20,000. Two of the team members, Grace Teh and Marcus Lim, will work as summer interns at HSBC while the other two members Endi Asmira and Goh Aik Joon will work at McKinsey & Company.

The team's faculty adviser was Associate Professor Tan Soo Jiuan.

The competition, which was held in Hong Kong on June 1-2, was organised by the Asia Case Research Centre (ACRC), The University of Hong Kong (HKU) and was co-sponsored by McKinsey and the Hong Kong Bank Foundation.

Participating teams had to analyse unpublished business cases developed by a team of professional researchers from the ACRC and present their findings to a panel of senior executives from HSBC, McKinsey and other members of the business community in Hong Kong.

After beating Peking University in the semi-finals, the NUS team faced Tsinghua University in the final.

The judges commended Team Genesis Consulting on the clarity and well-structured flow of their presentation. In the final, McKinsey Managing Partner, Joseph Luc Ngai said the NUS team had displayed passion in their presentation and had defended their ideas very well even under intense questioning from the judges. Overall, the judges felt that Team Genesis Consulting was the best team they had seen in the four years of the competition.

In the final round focusing on corporate social responsibility, Team Genesis Consulting's recommendation was for Bolaven Farms, a coffee farm in Laos, to seek funding from socially-conscious financiers and to tap microfinance companies for support. They also proposed that Bolaven partner with Starbucks to market its products, as it would be in line with the Starbucks' philosophy on being a socially-responsible company.

"The HSBC/McKinsey Business Case Competition has enabled our team to make friends with other business students from the top business schools in Asia. It is indeed a valuable experience and opportunity for us, which we will treasure for a long time. We look forward to working at HSBC and McKinsey as interns this summer," said Grace Teh, member of Team Genesis Consulting.

She added, "We learnt a lot in the process, and the cases chosen for the competition have exposed us to a wide spectrum of industries and business areas."

The participating teams from Asia were:

China
- Fudan University
- Peking University
- Tsinghua University

Hong Kong
- The University of Hong Kong
- The Chinese University of Hong Kong
- Hong Kong Baptist University
- City University of Hong Kong
- Lingnan University
- Hong Kong University of Science and Technology
- The Open University of Hong Kong
- The Hong Kong Polytechnic University

India
- University of Delhi

South Korea
- Yonsei University

Singapore
- NUS Business School

Taiwan
- National Chengchi University

Thailand
- Thammasat University

More information on the competition can be found here: http://www.acrc.org.hk/casecompetition/

For more information, please contact:
Adeline Leong
Senior Manager, Corporate Communications
NUS Business School
Tel: +65 6516 8996, +65 9182 9043

ABOUT NUS BUSINESS SCHOOL
Established in 1965, National University of Singapore (NUS) Business School is known for providing management thought leadership from an Asian perspective, enabling its students and corporate partners to leverage global knowledge and Asian insights. This combination of global expertise and Asian acumen is reflected in all aspects of its research, teaching and industry outreach. As Asia's Global Business School, NUS Business School is a leading authority on business in Asia.

The school has consistently received top rankings in the Asia-Pacific region by independent publications and agencies, such as The Financial Times, Economist Intelligence Unit, and QS Top MBA, in recognition of the quality of its programmes, faculty research and graduates. In its 2010 rankings, The Financial Times ranked NUS Business School's Asia-Pacific Executive MBA programme 27th in the world. It also ranked the NUS MBA 23rd in the world in 2011. Recently, QS Global 200 Business Schools 2009: The Employers' Choice Survey rated NUS Business School graduates third in the Asia Pacific. The School's research is ranked 52nd in the world by the University of Texas, Dallas.

The school is accredited by AACSB International (Association to Advance Collegiate Schools of Business) and EQUIS (European Quality Improvement System), endorsements signifying that the school has met the highest standards for business education.

The school has more than 110 research faculty, over 2,500 BBA, MBA, Executive MBA, and PhD students; more than 2,000 annual participants in Executive Education programmes; and over 45,000 alumni in diverse organisations and positions of leadership throughout the world.

NUS BBA team crowned champion in NUS-HTC Apprentice Challenge

The NUS BBA team, comprising of team members Eilton Ho, Gareth Tan, Low Han Yew and Zhang Wen Wei, emerged winners in the HTC-NUS Apprentice Challenge.

Participants of the Challenge have to form four-member teams to sell HTC's latest Android-based smartphone, the HTC Wildfire. Teams have seven days to conceptualise their business plans but only the top 10 teams get to present their ideas. These are further shortlisted to the top five teams, where they are given seed money of S$2,000 to execute their plans.

The NUS-HTC Apprentice Challenge is a collaboration between the National University of Singapore Students' Union and HTC Singapore, which aims to foster entrepreneurship among NUS students and allows their plans to be brought to reality.

NUS Business School emerged as Overall Champion of Rag and Flag 2011

With a victorious start to the new academic year, NUS Business School emerged as the overall champion of Rag and Flag 2011, clinching the highest award, the NUS Chancellor's Shield, as well as seven others:

• Best Total Overall Flag Collection
• Best Total Coin Collection
• Best Per Capita Collection
• Most Outstanding Progress Award (Absolute)
• Best Float Design
• Best Costume
• Best Presentation (2nd Runner-Up)

The awards are recognition of not just our students' efforts in raising funds for the less-privileged, but also the hard work and sleepless nights building their float from scratch, and the almost-daily practice sessions for the performance.

Lively performance put up by NUS Business School’s students on Rag Day, held in conjunction with the National Day celebrations on 9 August 2011 at The Promontory @ Marina Bay

The winning float on display at the Mochtar Riady Building

About Rag and Flag

Rag Day is an annual NUS event held to thank the public for their generous donations during Flag Day where 4,800 freshmen and seniors pound the streets all over Singapore to raise funds for the needy. This year, more than $480,000 was raised for 21 beneficiaries such as the NTUC Eldercare Co-operative Ltd, the Metta Welfare Association, the Singapore Children’s Society and the Singapore Heart Foundation.

Following the yearly tradition, a range of beautiful floats were creatively constructed using recycled materials and showcased before the NUS community, together with lively performances put up by the students on Rag Day. This year, a total of 15 floats were built – 14 by students representing their faculties and hall of residences, and one by NUS alumni.


Overall champion at inaugural Ernst & Young Singapore Business Case Competition

Our students have once again proven their mettle in case competitions by bringing home the championship of the inaugural Ernst & Young Singapore Business Case Competition. Open to all undergraduates from the four universities in Singapore, the finals on 26 March 2011 saw the NUS Business School team comprising Choo Xin Yao (BBA), Damien Goh Jun Rong (BAC), Lim Swee Keat (BBA) and Wang Jiazhao (BBA) beat their competitors hands-down, and emerged winners. The theme for this year's competition was sustainability. The competition aimed to encourage the exploration of innovative yet sustainable ideas, and to promote sustainable behavior amongst business leaders of tomorrow. Participants were not only tested on their business skills and acumen, but were also engaged in the analysis and development of sustainable practices and strategies. After five hours of grueling intensive preparation, teams were given 15 minutes for presentation, followed by a 15-minute Q&A by the judges. The NUS Business School team made such an impression with their proposed business plan that they were, without doubt, the best among the lot.


NUS School of Business wins CBS Case Competition

This year's CBS case competition was one of the largest ever as it was marking its 10th anniversary. Guests-of-Honour included Danish royalty, Her Excellency Alexandra, Countess of Frederiksborg, Danish Minister of Science and Technology, Ms. Charlotte Sahl-Madsen and ambassadors from the different countries. With support from renowned companies such as the Carlsberg Group, Deloitte, Saxo Bank, the Scandinavian tobacco group, Boston Consulting Group and Wunderman, the budget for this year's competition amounted to nearly half a million Singapore dollars. To the delight of the ladies, the case that the team was assigned was on fashion retail giant H&M's future growth direction. The team had only 32 hours to solve the case, prepare a PowerPoint presentation and submit an executive summary. In between cracking their heads for the solution, the team also had to get used to the freezing climate and vastly different food options. The European business environment which the team was unfamiliar with raised the challenge quotient further. The finals presentation proved to be a totally unforgettable experience for the team. Numerous outbursts of thunderous cheers and applause from the audience kept their adrenaline running high, but it also resulted in an unexpected challenge - Tobias, the last speaker, had to deliver his speech in just one minute as the interruptions from the audience had eaten into his presentation time. Fortunately, all's well that ends well. He managed to finish up with just a few more seconds to spare. NUS Business School was the clear winner. When making the announcement, chairman of the jury Mr Oscar Mosgaard commented that the panel had decided to award the championship to the team that "kept it simple, understood the consumer, understood the business and showed H&M how it can expand into Asia-Pacific." It was obvious that NUS Business School had won. The team received a standing ovation from the audience when crowned the champions. Do join me in extending my heartiest congratulations to Caroline, Candice, Tobias and Che Min for thriving under such intense pressure and turning in such a sterling performance!


NUS is #27 Globally on the Times Higher Education World Rankings 2011!

For the full article, please click here.


The 33rd Inter-Collegiate Business Competition

The 33rd Inter-Collegiate Business Competition (I.C.B.C) organized by the Queen's University School of Business, Canada was held from 6th to 8th January 2011. In the first time NUS was invited to participate in this international competition, our Business Policy team did the school proud, and emerged 2nd Runners-Up! Consisting of Chan Fun Ruey, Candice Lim Min Wei and Vincent Low Kah Kee from the BBA(H) program, team Aegis Consulting had to go through gruelling preliminaries, and after that endure a 5.5 hour deliberation period where all they were equipped with was one laptop without internet connection nor pre-prepared content. In this instance, the team pooled their expertise in Marketing, Finance and Operations to present a convincing case to the judging panel. The trio faced overwhelming odds to emerge as the only foreign team/school to obtain a placing in the entire competition. This year, the competition attracted a record submission of over 180 from more than 40 universities. Other universities that participated include Chulalongkorn University, HEC Montreal, McGill University, Simon Fraser, Richard Ivey, University of British Columbia and many others. Team Captain Chan Fun Ruey shares, "We are fortunate to have prevailed in the largest and longest-running undergraduate business case competition in Canada. This is the first time NUS participated in this competition, unlike some of the schools who have been participating since its inception. By applying what we have learned from school as well as from our previous case competition experience, we were able to close this difference. Having had the opportunity to participate in numerous other case competitions, we've learnt that every competition is unique and cannot be compared. The most important takeaway that we have, and that the school would want every student to have, would be to learn from every experience and stand ready to grab the next opportunity whenever it comes. We are proud to carry the NUS flag up high in the international arena once again.


Team Trinity: (L-R) Pang Junyi, Loo Li Yi Jasmine, Oh Sze Chiet Kris, Imelda Wongso and Wieta Anton Honoris

Rounding off the year on a high note is the good news that Team Trinity, comprising final and penultimate Business and double degree students Pan Junyi, Loo Li Yi Jasmine, Oh Sze Chiet Kris, Imelda Wongso, and Wieta Anton Honoris, came in tops in the highly competitive CFA Global Investment Research Challenge (GIRC)! Team Trinity beat the teams from SMU and NTU hands-down and will be representing Singapore in the subsequent Asia Pacific round to be held in Bali, Indonesia next year. In the competition, Team Trinity produced an investment research report to recommend the purchase of Singapore-listed stock Yangzijiang and presented it to the judges who were investment professionals. The students' depth of knowledge, excellent presentation skills and strong team synergy were outstanding and clinched the trophy for them. "Team Trinity's win highlights the significance of team play in business in this millennium. It is not about heroes but understanding that the strength of the team is in the weakest link. The chemistry of Trinity is hard to emulate and from working with them, I observe that humility is the team's asset," remarked faculty advisor Assoc Prof Lam Swee Sum, Department of Finance. Added Dr Lee Hon Sing, also an advisor to the team, "I totally agree that it is rare to have such a perfect team. The difficulty in winning is two-fold. Firstly, the students need to be technically-skilled enough to build sound financial models to value the stock of the company; and secondly, they need to be excellent in presentation as the presentation skills required are much more demanding than in case competitions." Team leader Anton shared that their main motivation was for NUS Business School to clinch her first championship in this competition and were thankful that their efforts have paid off. "Going forward, the key is to remain humble and not let this win get to our heads. We will definitely put our best foot forward and fly the NUS flag high in Bali!" Given the amount of time and effort that the members have put in, Team Trinity is indeed deserving of the champion title. On behalf of the School, I applaud them for their sterling performance and wish them all the best in the upcoming regional round.


BBA Students clinch 2nd Runner up position in 2010 HKUST Citi International Case Competition

Our BBA students have done the school proud once again. Team Genesis, comprising of Endi Asmira, Goh Aik Joon, Keith Lai Weixuan and Yeow Xinjie, competed in the 8th annual Citi International Case Competition 2010 held in Hong Kong and emerged victorious. Jointly organized by Citi Hong Kong and Hong Kong University of Science and Technology's School of Business and Management, the competition saw 19 participating teams from 10 different countries which included Canada, Finland, Japan, Korea, China, Netherlands, New Zealand, Singapore, Thailand and the U.S. The participants were challenged to produce and present, within 26 hours, creative and feasible recommendations to the strategic issues and managerial dilemmas experienced by Cathay Pacific Catering Services (H.K.) Ltd (CPCS) - the world's largest flight kitchen which supplies to over 30 airlines with a daily production capacity of 80,000 meals. Team Genesis was the only Asia-Pacific team to advance to the finals. During the final round, the students presented their ideas in front of a panel of judges which included Ms Jenny Lam, the General Manager of CPCS. The team eventually emerged second runner-up with their in-depth recommendations and understanding of the catering industry. In an earlier case competition – the NUS-Shell Business Case Competition 2010 – Team Genesis emerged champions, showcasing their passion and drive in thriving at such competitions. The team and I would like to thank Associate Professor Tan Soo Jiuan, from the Department of Marketing, for all the advice and dedicated help she had provided. We would also like to thank Dr Helen Chai and Clement, without whose help, the team would not have been able to participate in the competition so smoothly. Many thanks also to seniors Chan Fun Ruey, Tobias Chen and Vincent Low who spent their time during the weekends providing feedback to the team. Congratulations Team Genesis, and well done for doing NUS Business School proud.


NUS BBA programs goes from strength to strength in this year's Indicative Grade Profile release




Gold for Singapore & S'pore's hotshots (The Straits Times)

Article featuring our BBA student Jasmine Ser, who, together with fellow shooter Aqilah Sudhir, set a new Commonwealth Games record in the women's 50m rifle 3-position (pairs) event. It also won them a Gold medal for Singapore.
Click here to view the The Straits Times article.


Success at the Audit and Accounting Challenge 2010

Great news! Our Accountancy students have emerged first and second at the inaugural Audit & Accounting Challenge 2010 on 22 May. This competition is done in collaboration with Nanyang Business School Auditing and Assurance Team with RSM Chio Lim Stone Forest. It involved approximately 250 participants from all tertiary institutions including polytechnics and the three universities. Team Gamsa Girls, which consists of Angeline Goh Ai Ling, Leo Wei Ling, Clarice Koh Quee Nie and Susanna Tang Ji Yi, came in first with Team Vantage coming in second. Team Vantage consists of Kelvin Chong Yue Hua, Darren Low Zhen Yuan, Alan Khor Yu Huat and Tan Ruizhi. Teams were tested in two stages. The first stage tested their auditing and basic accounting procedures. Only the top four teams proceed to the second stage where teams were given two hours to analyse a case study and present their proposals. The case was on a company that breeds and sells ornamental arowanas. Judges were impressed by Team Gamsa Girls as they were the only team that gave the correct answer for the first two questions. With the robust auditing plan and practical recommendations given by both teams, our BAcc students captured the top two positions in the competition. Great work team! Here's to doing NUS Business School proud!!


Winners at the L'Oréal Brandstorm National Finals

Team Modish, which consists of our BBA students, Colin Jeremy Lim Keyuan, Caroline Ng Shi Yun and Jonathan Loh Dong Yun, have emerged victorious at the national finals of the L'Oréal Brandstorm 2010. The win came after an arduous seven-month long journey which started in December 2009. Team Modish will be representing Singapore in the International Finals in Paris on 16 June and they face the top teams from 43 countries, including US, South Africa, Hong Kong, Canada and Russia. Team Modish delivered a flawless presentation given the challenges that confronted them throughout their entire journey. Team members have to juggle school, exams and various other international case competitions. Even so, the team managed to develop their strategy and concept via email and conference calls across various time zones. The light-hearted dialogue coupled with a fiery magic trick wowed the judges. The judges include Mr Christopher Neo, Managing Director, L'Oréal Singapore, Ms Isabelle Svartstein-Bourjade, General Manager, Luxury Products Division, L'Oréal Singapore, Mr Nicolas Pauthier, Human Resource Director, L'Oréal Singapore & Asean, Mr Alex Lim, Creative Director, Publicis Singapore and Ms Deborah Tan, Editor, CLEO Magazine. The Guest-of-Honour was Mdm Ho Geok Choo, Member of Parliament, West Coast GRC, Advisor, Boon Lay Grassroots Organisation and CEO, Human Capital (Singapore) Pte Ltd. The team also walked away with the People's Choice Award, where voters cast their votes via a Facebook fan page. On the actual day of competition, audiences could also vote for their favourite team through SMS. On behalf of the School, I would like to congratulate the team for their achievement and perseverance. We wish them all the very best as they go on to compete in the International Finals this coming June in Paris and thank them for flying the NUS Business School flag high. I would also like to thank the faculty members, Undergraduate Studies Office and students for supporting them throughout the competition.


Champions at Peak Time Worldwide Competition

Our BBA students have done us proud once again. At Peak Time Worldwide Competition for business students, Team Greenatics, consisting of Lai Wai Kit, Lock Hui Min, Ooi Tong Wei and Ritchie Goenawan, have emerged champions, despite having to deal with the travel disruption from the volcanic ash as well as juggle their studies for their exams. Held on 1 May 2010, Peak Time is the largest international business student competition in Europe. There were more than 300 applications from schools across the globe, and only the top 20 are chosen to fly to Riga, Latvia for the final stage. Some of the judges include Mr R Ian Davis, Executive Coach & Leadership Consultant at Lee Hecht Harrison, Mr Joakim Helenius, Chairman and CEO of Trigon Capital and Chris Church, Co-director of consultancy CEA. This competition requires application of theoretical knowledge and analytical skills to compete in the computer-aided business simulation CESIM and solve real business problems. For this round, using CESIM, Team Greenatics had to operate a hotel chain and competed against others for the highest cumulative market share. It was a dynamic simulation; every decision taken by the team will have an impact on other teams. The teams were also given a business strategy case which was sponsored by McKinsey. Their performance in both CESIM simulation and the case study was used to pick the top 20 teams. At Latvia, Team Greenatics competed with four other teams within the same region. They managed to beat teams from China that are well-trained in CESIM and other Singaporean teams including SMU to move into the finals. Other competitors include teams from Oxford and Copenhagen Business School. At the finals, Team Greenatics acted as consultants for a Latvian Bank and impressed the judges with their comprehensive analysis of the business case and their astute recommendations. Within a short span of four months, our BBA students have bagged the top prizes in numerous case competitions all over the world. Great work everyone!


Second Runner-up at CaseIT 2010

Just 2 quarters into 2010, our BBA students have done exceedingly well to shine in competitions both on the local and international stage. At the recent CaseIT 2010 in Canada, held from 31 Mar to 3 Apr, the NUS team was second runner-up. The NUS team consists of two of our BBA students, Lai Wai Kit and Sherry Goh Xue Li, and Mahesh Kumar from the Department of Information Systems, School of Computing. A total of 16 schools from all around the world took part and NUS was the only school from Singapore that advanced past the Preliminary Round. Università Commerciale Luigi Bocconi from Italy came in first and Indiana University Kelley School of Business was first runner-up. Despite having little formal training in management information systems (MIS), our students stepped up to the challenge and took a three-pronged approach – learn, train and meet. They learnt MIS by reading the materials their advisor have provided as well as doing research into the subject. Then, they trained as a team to strengthen their team dynamics. Mahesh Kumar also provided much insight from the MIS perspective. Training aside, they also met with industry experts and had the opportunity to consult them on risks, mitigations and cost assumptions. Unlike business case competitions, CaseIT 2010 requires teams to intertwine MIS into strategic business decisions. For this year, the case was on IBM Canada seeking to align itself to IBM’s global IT strategy. Teams were then judged by a panel of judges consisting of industry experts. To name a few, the judges include Mr Mike Battistel, Vice President of Information Systems, SMART Technologies, Mr Joe Kugler, Vice President Global Infrastructure Planning & Service Management, SAP and Ms Monica Mashal, Director of Strategy, Vancity Credit Union. I would like to thank Assoc Prof Pan Shan Ling, from the Department of Information Systems, School of Computing, for taking time to mentor the team for the competition. Well done team!


Champions at the Scotiabank International Case Competition

Our BBA students have once again returned in a blaze of glory, emerging champions at the recent Scotiabank International Case Competition in Canada (17 – 20 Mar). Despite missing luggages, crashing laptop and one of the toughest cases the competition has seen in recent history, Vincent Low Kah Kee, Chan Fun Ruey, Meghna Desai and Jonathan Ong Hock Choon, did not falter. The ScotiaBank International Case Competition is unique as it is only 14 hours long as compared to the usual 24 hours competition format. The team had one of the toughest cases because the case tested a variety of elements from marketing, finance, operations as well as in depth business strategy. It was about General Motor’s decision on whether to restructure or sell Opel after GM’s recent Chapter 11 restructuring in the United States. As no Internet or external research sources were allowed during the competition, the team had to rely on their existing knowledge and utilise their strong analytical skills. For the finals, the team had to face 14 judges. The judges were all top level managers of major Canadian companies including Ms Sylvia Chrominska, Group Head, Global Human Resources and Communications, Scotiabank Group and Mr John Kelleher, President of R. J. McCarthy, Canada’s biggest uniform retailer. The judges felt that the team had a deep understanding of the case and truly understood the strategic intent of General Motor as a company. They were also impressed by the team’s confidence during the Q&A session and presentation. Mr Kelleher mentioned that the team came up with financial figures that were close to his own estimates. Special credit and thanks also goes to Dr Sai Yayavaram, from the Department of Strategy & Policy, for mentoring the team throughout the competition. Congratulations team, and well done for doing NUS Business School proud!


Winners at the Inter-School Budget Quiz Challenge

It was a tight race between the NUS team and SMU team, but eventually NUS emerged Champions at the inaugural Inter-School Budget Quiz Challenge by the Ministry of Finance with a 10-point lead. Our double degree (Business Administration and Economics) student, Guo Jiajing was part of the winning team. The team also includes Economics students, Chua Thiam Hao and Sng Bing De from the Faculty of Arts and Social Sciences. The Budget Quiz Challenge tests participants’ knowledge on economics, budget and public financing issues. It covers micro-economics, macro-economics, international economics, banking as well as the principles behind Singapore’s policies. A total of 15 teams participated in the quiz with only four teams selected for the finals. The team from SMU emerged runners up with NTU coming in third.


Second runner-up at the USC Marshall International Case Competition

Team Focal Consulting Group, consisting of Caroline Ng Shi Yun, Tobias Chen Zhaonan, Hong Dongsheng and Toh Yong Rui emerged second runner-up at the USC Marshall International Case Competition. Thirty top-ranked international business schools were invited to participate with NUS Business School being the only Singaporean team to be placed in the finals. Teams were given 24 hours to research, analyse and develop an action plan before presenting their recommendations to a panel of judges from various organisations including Accenture, the Walt Disney Group, the US Department of Treasury and Citibank. With Disney-Pixar as this year's case company, the team impressed the judges with their in-depth understanding of the case. We would like to thank Associate Professor Jane Lu, from the Department of Strategy & Policy for taking time to mentor the team.


BBA Team emerges 1st Runner-up at 2010 Auckland Champion's Trophy Case Competition

BBA Case Team comprising students Jonathan Loh, Lai Wai Kit, Anderson Quah and Ritchie Goenawan clinched the 1st Runner-up position in this year's Auckland Champion's Trophy Case, beating teams from renown business schools internationally and being the only team from a Singapore university to emerge finalists. Congratulations to the team, and kudos to keeping the NUS Business School flag flying high! Well done!


BBA Students Jun Hong & Jasmine soar at the recent SEA Games

Our very own BBA students Ong Jun Hong and Jasmine Ser have returned in a blaze of glory from the recent SEA Games with oustanding victories in the Air Rifle segments. Jasmine clinched the Gold medal in the Women’s 50m Rifle 3 Positions Individual category, and a Silver for the Team category, and Jun Hong won Gold in the Men’s 10m Air Rifle Team category and a Bronze in the Men’s 50m Rifle Prone Team category. Jun Hong was also the flagbearer for the Singapore contingent. Congratulations to both Jun Hong and Jasmine. As Singapore celebrates you, so do we! Well done!


BBA Team emerges 2nd Runner-up at 2009 HKUST Citi International Case Competition

Our very own BBA Team - "Aegis Consulting" battled against teams from 20 other universities to emerge 2nd Runner-Up in this year's HKUST Citi International Case Competition, defeating representatives from top universities like UC Berkeley and Tsinghua Unversity. The team which comprised of BBA students Chan Fun Ruey, Lin Xun, Vincent Low, and Kelvin Teo took on the challenge of recommending growth strategies for Octopus, a contactless smart card company in Hong Kong. Our team proposed to transform Octopus from a leading micro-payment company to a knowledge-based payment company through a hybrid strategy of Enhance (venturing into Real-Time Business Intelligence) and Expand (venturing into the Chinese market). Kudos as well to the team's dedicated mentors, A/P Tan Soo Jiuan and A/P Nitin Pangakar for their guidance. Well done team! You've done BBA proud!


6 BBA Students Receive NUS Student Achievement Award

6 of our BBA Students were on Friday, 30 October 2009 presented the NUS Student Achievement Award. This award seeks to recognize students who have made noteworthy contributions to activities beyond their academic pursuits. Miss Elaine Hee and Mr. Anderson Quah were honoured for their victory in the 2009 Business CaseIT Competition, followed by Chong Kang Wei, Wu Junhan and Viravong Visayon for their victory in the 2009 USC Marshall School of Business International Real Estate Case Competition. On a more cultural note, Tang Dat Hanh received the Arts and Culture Award. Congratulations! Thanks for doing BBA proud!


Business-Law Double Degree Undergraduate shines at Inaugural Tri-University Business Schools debate at Discover Europe Fair

Mr Marcus Lim Tao Shien, a third-year Double Degree student reading Business and Law won the Best Speaker award at the inaugural tri-university business schools debate at the Discover Europe Fair 2009. Marcus, together with team members Mr Jonathan Koh of the Singapore Management University and Mr Hendrik Clüver of the Nanyang Business School, also emerged winner in the group category. The debate delved on the topic of whether corporate social responsibility was the key to a competitive European Union. For his win, Marcus was granted a S$1,500 stipend and secured an internship at Banyan Tree Holdings resorts. In the group category, Marcus and his team mates received S$1,200 from the EU Centre in Singapore. The runner-up team led by fellow BBA student Ms Caroline Ng, who is pursuing a concurrent degree in Business Administration (Honours) and Masters in Science (Management), was awarded S$300 in book vouchers. The annual Discover Europe Fair is organised by the Delegation of the EC to Singapore in partnership with the European Union (EU) Centre in Singapore, Nanyang Technological University, the European Chamber of Commerce in Singapore and the EU Member States. The fair aims to promote Europe’s cultural and economic significance to undergraduates in Singapore. Well done Marcus and Caroline!


Team from BBA wins NUS Business School "Best Foreign University" title at 11th Inter-collegiate Finance Competition (ICFC)

Our BBA Students, Kelvin Lee Soon Fatt, Wesley Chong Yi Hao and Li Zhuowei emerged fourth in the 11th Inter-collegiate Finance Competition (ICFC), organised by the Financial Executives Institute of the Philippines (FINEX) through its junior FINEX Committee. Participating teams were put through mind-gruelling questions covering topics on ethics, quantitative analysis, economics, financial statement reporting, corporate finance, equity investments, fixed income, derivatives, alternative investments and portfolio management. NUS Business School was also crowned "Best Foreign University" at the competition. Congratulations team on doing NUS BBA proud! Well done!


NUS Business School grabs top spot at the Tata Crucible Campus Quiz

Final year honours students, Tay Shijia and Bai Zhiyong emerged winners at the 3rd edition Tata Crucible Campus Quiz, held on 23 October. Organised by the Tata Group, this annual quiz seeks to bring together the sharpest young Singaporean minds in a business quiz that tests their speed of thought. A total of 133 teams from various institutions took part and only eight proceeded to the final round. Well done team!
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